Domoteka

Building a concept of communication that strengthens the image of the Domoteka brand as a quality leader in interior design, decoration, furnishing and decorating a home or apartment. Implementation of the idea through integration of various online activities and influencer marketing.
  • Digital
  • Video
  • Content
Building a concept of communication that strengthens the image of the Domoteka brand as a quality leader in interior design, decoration, furnishing and decorating a home or apartment. Implementation of the idea through integration of various online activities and influencer marketing.

The scope of cooperation.

  • Social media support: Facebook, Instagram, Pinterest
  • Design and maintenance of a new website for the brand
  • Blog: strategy development, content management and delivery
  • Preparation of communication for the event “Święta w dobrym stylu“ (“Holidays in good style”)
  • Cooperation with industry experts and influencers
  • Consumer contests: creating mechanics, conducting contests, contact with participants
  • E-mail marketing
  • );

Achieved goals.

Creation of a group of active, engaged fans of design and beautiful interiors around the brand, strengthening the brand’s expert image. Increased interaction with the brand in social media (around 125 000) and a greater number of mentions about the brand (over 3 000).

  • );

Results.

  • 0 milion

    reach in social media

  • 0

    unique articles on the brand’s blog every month

  • 0 thousand

    blog views

  • 0

    event participants 

  • 0

    mentions of the brand on the day of the event

  • 0

    new followers on Instagram

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