GALLO – ADD WITH FEW DROPS
How to blend decades of tradition with the latest trends? All it took was a single drop.
Gallo, a Portuguese brand with a rich heritage, approached us to build their social media communication strategy. But how do you bridge decades of tradition with modern trends and inspire people to reach for Gallo products every day, not just on special occasions?
Social Media Communication Strategy
Video Content
Photo Shoots
Product & Brand Campaigns
Influencer & Content Creator Partnerships
The Gallo way of living means every day can be a Gallo day. Add a few drops of Portuguese quality to your daily life and see what happens! Dodając do komunikacji kilka kropli oliwy zaczęliśmy kreować wyjątkowe chwile przy stole i zachęcać do kulinarnego odkrywania smakuoraz wspólnych chwil w gronie rodziny oraz przyjaciół.
Working closely with a Portuguese brand that is a leader in its segment is a great honor for us. The challenge was figuring out how to translate the brand's heritage and long-standing tradition into the Polish context - speaking about them while respecting our local market specifics and consumer preferences. Inspirational, educational, and lifestyle content became the key elements in building a competitive advantage.
- Paulina Reszela, Key Account Manager at SKIVAK
RESULTS
2
kanały komunikacji
6
sesji zdjęciowych rocznie
50
content creatorów i influencerów
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