Comprehensive planning of social media communications (Facebook, Instagram, Pinterest, YouTube), integrated with a content strategy
Creation of the idea, conducting and reporting of contests and promotional campaigns featuring influencers and opinion leaders that match the brand’s character
Comprehensive promotion, forecasting of effects and analysis of produced content in accordance with the chosen strategy and desired goals
Activities aimed at increasing traffic and engagement on websites, which generate valuable sales leads
Using bots in B2C communications, tailored to the goals and characteristics of the brand
Building a coherent strategy of the brand’s social media presence and an engaged community by expanding the communication with new channels relevant to the target group. Strengthening the image of an expert by supplying and promoting valuable industry content and moderating professional discussions.
Creating the strategy of the Krauf brand’s presence on Facebook and Instagram. Preparing social media plans, which would include the estimated goals of effectiveness for the brand. Integrating the communication with a blogging platform and building the image of an expert by publishing valuable and professional texts and photos.