Skivak Content Experience

Skivak implements publishing projects, creates vortals, condusts social media activities

Creative

Photo Content

Branding, food, packshot, product and cover photo sessions, created with renowned stylists and photographers

Creative Concepts

Creative graphics and copywriting for promotional campaigns and contests, intended for both online and offline channels

Infographics, Gifs, Illustrations

Clickable visual content, created and optimised for multi-channel communication strategies

Brand Design

Building identities for brands that reflect their character and help achieve strategic goals

Client: Volkswagen Poznań

Project: Volkswagen

Case Study

Challenge

Supporting the external communication of VW’s factory in Poznań with graphic creation and copywriting – creating key visuals for promotional campaigns and external materials.

Tools

photo content, infographics, billboards, posters, banners for intranet, copywriting, verbal identity, brand design, custom publishing

Steps

Creating and producing the concept of a brand photo album commemorating the 20 years of Volkswagen’s presence in Greater Poland. The work on the publication included: a photo session on the factory floors, advanced photo editing, creating and translating of editorial content (Polish, German, English), graphic layout and preparation for print.

Supporting the internal communication by creating promotional and branding materials. Graphic creation, copywriting, creating logotypes, graphic layout and production of print materials.

Results

104

pages of
professional
content

3

language
versions

1,500

copies in circulation
for each language
version

3,000

photos
shot

10 days

of shooting in
12 locations